Privacy Policy

1. About Us

Bifurcate.ai is a Melbourne-based Australian company specialising in data engineering, analytics, and agentic AI solutions. We help organisations turn their data into intelligent, autonomous action.

2. Information We Collect

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, company name, and job title.
• Business Information: Details provided during consultations, discovery calls, or when you enquire about our products and solutions.
• Technical Information: IP address, browser type, device information, and website usage data (via cookies and analytics tools).
• Service-Related Data: Information you share with us when using our AI tools, platforms, or during custom solution development (e.g., sample datasets for feasibility studies).

We only collect information that is reasonably necessary for our business activities.

3. How We Collect Information

• Directly from you (when you contact us, fill out forms, book a call, or engage our services).
• Automatically through our website (cookies, analytics).
• From third parties (e.g., professional referrals or public sources), where lawful.

4. How We Use Your Information

We use your personal information to:

• Provide and improve our data, analytics, and AI services.
• Communicate with you about our products, solutions, and updates.
• Deliver custom solution proposals, feasibility studies, and project work.
• Comply with legal and regulatory obligations.
• Analyse website usage to improve user experience.

We do not sell your personal information to third parties.

5. Disclosure of Information

We may disclose your information to:

• Trusted service providers (e.g., cloud hosting providers like Microsoft Azure, subject to strict confidentiality agreements).
• Professional advisers (lawyers, accountants).
• Regulatory bodies, when required by law.

Any overseas disclosure (e.g., to cloud service providers) is protected by contractual safeguards to ensure equivalent privacy protection.

6. Data Security

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. This includes encryption, access controls, and secure Australian and approved international servers.

7. Data Retention

We retain your personal information only as long as necessary for the purposes for which it was collected, or as required by law. When no longer needed, we securely delete or de-identify it.

8. Your Rights

You have the right to:

• Access the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion (where lawful).
• Withdraw consent (where consent is the basis of processing).
• Lodge a complaint about how we handle your information.

To exercise these rights, please contact us using the details below.

9. Cookies and Tracking

Our website uses essential and analytics cookies. You can manage your cookie preferences through your browser settings.

10. AI-Specific Practices

When using our AI solutions, we prioritise privacy-by-design. Client data used in custom solutions is processed securely and not used to train public models without explicit consent.

12. Updates to This Policy

We may update this Privacy Policy from time to time. The current version will always be available on our website.